We Build Games That Reach the World
Playmax Group is a global gaming and technology organization developing, publishing and scaling mobile experiences through a growing ecosystem of studios, brands and international teams.
Games Played Around the World
Live titles from our official Google Play catalog, published under PlayMax Games. Icons and artwork are pulled directly from the Play Store.
Command military transport trucks, load up army vehicles and deliver them across tough terrain in mission-based simulation gameplay.
Swing through an open city as a rope-powered hero, battling gangs and bosses while driving cars, bikes and jets between missions.
Patrol detailed city streets, respond to missions and unlock a growing fleet of patrol vehicles in this open-world driving simulator.
Build a working farm, drive tractors and harvesters, grow crops through the seasons and raise animals in a relaxing 3D countryside.
Live as a mighty dinosaur raising hatchlings in an open prehistoric world, hunting, exploring and defending your family from threats.
Drive transport rigs loaded with farm animals across the countryside, completing delivery missions on increasingly tricky routes.
Our Brands
Six studio brands. One parent company.
Playmax Group is the parent company behind six wholly-owned brands. Each one builds its own creative identity while sharing Playmax Group's infrastructure, publishing muscle and technology.
Playzee
A game-development and publishing brand focused on accessible, engaging and globally scalable mobile gaming experiences.
Lion Games
A specialized gaming studio working on action, simulation and mass-market mobile game experiences.
Gamitower
A creative game brand focused on developing entertaining, experimental and commercially scalable gaming concepts.
Playlab
An R&D-driven brand that prototypes new gameplay concepts and incubates the group's next generation of original IP.
Playfestival
A publishing and entertainment brand focused on engaging, trend-driven and broad-audience mobile games.
Dreamplay
A gaming brand focused on imaginative, casual and family-friendly entertainment experiences.
Diagram: Playzee, Lion Games, Gamitower, Playlab, Playfestival and Dreamplay all connect to the central Playmax Group core.
What We Do
From Idea to Global Scale
Game Development
Complete mobile game production from concept and design to development, testing and launch.
Game Publishing
Store publishing, portfolio management, launch planning and long-term product growth.
User Acquisition
Data-driven performance marketing across global advertising platforms.
Game Monetization
Advertising strategy, mediation, in-app monetization and revenue optimization.
ASO & Store Growth
Keyword research, store-page optimization, conversion improvement and market positioning.
Creative Production
Icons, screenshots, trailers, playable concepts and advertising creatives.
Data & Analytics
Performance measurement, attribution and player-behaviour analysis.
AI & Innovation
AI-assisted ideation, creative workflows, production automation and emerging technologies.
Rooted in Pakistan. Connected Globally.
Playmax Group operates across development, publishing, marketing, monetization, creative production, analytics and business operations — with entities spanning Pakistan, the UAE and the United States.
Main development, publishing, creative, marketing and operational hub.
International business, partnerships and regional expansion entity.
US business presence for international operations and future expansion.
R&D initiative for AI-assisted development, creative production and analytics.
Built for Long-Term, Global Growth
Built for Scale
Our teams combine creative production, technology, publishing, monetization and performance marketing to grow games beyond launch.
Powered by People
Playmax invests in specialized teams, leadership development and collaborative working environments.
Driven by Data
Product, marketing and monetization decisions are supported by measurable player and business insights.
Focused on the Future
We continue to explore AI, automation and emerging technologies that can improve how games are created, operated and scaled.
Technologies and Platforms We Build With
Game Engines & Platforms
Development
Analytics & Attribution
Technologies and platforms used across our development and growth ecosystem. Logo placement does not imply endorsement by the technology provider.
The People Steering Playmax Group
Muhammad Kashif Bilal
Responsible for the overall vision, business strategy, growth and international direction of Playmax Group.
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Fawad Saleem
Responsible for group operations, business execution, gaming portfolio growth, strategic partnerships and cross-functional coordination.
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Waseem Asgar
Responsible for product strategy, game design direction, portfolio quality and player experience across every Playmax Group brand.
inBuild the Future of Play With Us
Join a growing team of developers, artists, designers, marketers, analysts and gaming professionals working on products for global audiences.
Latest From LinkedIn
Recent updates from the Playmax Group LinkedIn page. Follow us for hiring news, milestones and behind-the-scenes updates.
Follow Playmax Group on LinkedIn
Meet our Chief Operating Officer and get an inside look at the leadership driving Playmax Group forward.
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We're hiring — join our team as a Game Developer and help build our next generation of mobile games.
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Design the future of gaming with us — explore open opportunities at Playmax Group.
View on LinkedInLet's Build What's Next
Whether you are a publisher, technology provider, advertising platform, investor, distribution partner or game studio, we are open to meaningful long-term opportunities.
Contact
Get in Touch
Choose the team best suited to your enquiry — every message is routed directly.
Email: contact@theplaymaxgroupus.com
Address: [US registered entity address — to be added]